What We Do

We inspire our clients through:

Intuition

Based on acute understanding of key consumer, channel and influencer segments

Innovation

Beyond the more traditional research methodologies to deliver maximum value

Intelligence

An integrated offering to complement and enhance existing strategies and platforms

Ideas

Creative and actionable marketing strategies, going beyond traditional research

As a full-service consultancy we’re adept in a range of Qualitative and Quantitative techniques, but often go beyond the traditional methodologies, providing our clients with a more holistic perspective.

We engage complementary expertise where appropriate; key stakeholders including media owners or editors, retailers and opinion leaders. This validates and enhances consumer research by giving a richer context for developing actionable marketing strategies.

By acting as a strategic partner we add value for a diverse and sophisticated client base across Asia Pacific, and our success to date has been in parallel to that of the brands on which we’ve been engaged.

What We Do